Best practices for creating video covers

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i'm looking create custom video cover pages serve main graphic @ begining of each article in annual report dps app i'm designing. thought have stylized image/poster seamlessly start playing video full screen when touched. subject in video start exact position , create illusion of image coming life. i'm looking best pracitices or tips on making happen. here's screen grabs better explain trying acheive.

 

once click on video button on screen graphics fade out , subject begin move. thanks

 

video_test-pg66.jpg



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